Resmark's
2011 Online Travel
Marketing Summit kicks off later today with the first
installment of it's 5-part webinar series dedicated to the
adventure travel industry and it's unique sales and marketing
needs.
This year's summit has been dubbed
"The...
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Karen returns from an unforgettable South African adventure.
She posts a new photo album on her facebook page, tweets a
note about your company to her 827 followers, and replies to an
emailed survey to give you some feedback about the trip. A
few...
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Spring has sprung, rivers are flowing, and change is all
around. All of us here at Resmark Systems are excited to
share with the entire outdoor adventure travel industry that we are
proud to announce the creation of our new website design...
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A couple weeks ago, I had the opportunity to participate in a
Webinar with Jason Reckers from the Adventure Travel Trade
Association. We reviewed our social media study "Travel,
Tweets and Trends," which included participation from over
250 tour...
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No, we’re not talking about the stock market here. We’re
talking about adding things to a booking that can help your guests
have a more enjoyable experience and increase your reservation
revenue along the way. And, you won’t even need to login...
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In the whitepaper,
Travel,
Tweets & Trends, the chart below shows that
adventure travel companies are doing a good job of connecting with
current customers using social media.

However, the study points out that many companies make the mistake
of...
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Does your reservation system up-sell your customers on the retail
point-of-sale items that you offer? It certainly
should!
Just because your online POS retail system is seperate from your
reservation system, it doesn't mean that you can't increase...
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According to the
Adventure Tourism Market
Report, most adventure travelers research and book
their trip online (see below). It is a growing trend with no
end in sight.

If your adventure travel software is not fully equipped to easily
handle online...
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Resmark Systems is excited to announce their new connection with
ACCT, the
Association for Challenge Courrse
Technology. In January, we decided to solidify our
relationship and become full-fledged Associate Members of their
organization. ACCT is a...
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How does your business stack up against other tour operators when
it comes to social media strategy using tools like Facebook and
Twitter? Many in the adventure travel industry have longed for a
more concrete way to know if their social media...
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As a tour
operator, your first concern is to set up the perfect tour filled
with adventure and excitement. You do not want your guest's
first adventure to be during the reservation
process.
An adventure travel
system makes it convenient and easy...
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Whether
you are a company that provides educational tours to students and
teachers alike or an outdoor adventure company, a travel booking
system will make your life easier.
With a travel reservation system, you'll access your reservations,
reports...
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When selecting
reservation
software for your tour business, there are several things to
keep in mind. I have comprised a list of functionality that should
be sought after by business in the Adventure Travel Industry.
System CostAs is the case with...
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When I ask our customers what features propelled them into
choosing Resmark for their new
reservation
booking system, the answers are as varied as the companies
themselves. From brand new start up businesses looking to
build a strong foundation as...
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